JJSIV Design
Refer A Friend

PayPal 'Refer A Friend'

Refer A Friend

Refer A Friend

Refer a Friend is a revival of PayPal's legendary friend invitation program.

Project Background

Project Background

Reincorporate the Refer A Friend feature and program into the brand new PayPal app.

PayPal's referral program has brought up PayPal since its beginning. From the initial user base of 24 people, the referral program achieved 7% daily growth with a cost of $20 per acquired user.

Project Scope

Project Scope

Brand new design language, and a new home for the referral program.

Process: Competitive Analysis

Process: Competitive Analysis


User Flow

User Flow

Wireframe Iterations

Wireframe Iterations

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Initial Wireframe Concepts

Initial Wireframe Concepts

Final Hi-Fi Wireframe Workflow

Final Hi-Fi Wireframe Workflow

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Gallery

Gallery

User interface progression of the Refer a Friend feature.

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